Channel 5 Evolves Into Greater Belize Media

After 34 incredible years of bringing you Belizean news, entertainment, and stories that matter, we’re turning the page to an exciting new chapter. As of May 26, 2025, Channel 5 is now officially Greater Belize Media. But don’t worry; we haven’t changed who we are at our core. This rebrand isn’t about leaving our legacy behind. It’s about embracing our growth and continuing to evolve with you.

From our roots as a small production company in the 1980s to launching the country’s first independent newscast in 1991, we’ve always pushed boundaries and raised the bar for Belizean media. Over the decades, we’ve created beloved shows like Open Your Eyes, KTV, Lauren Da Mawnin, Veranda Tales, Gimme 5, and Yes to I Do, all driven by one mission: to reflect and celebrate the spirit of Belize.

In recent years, we’ve embraced the digital age with open arms, streaming our content live, launching Belize’s first dedicated digital news team, building a unified newsroom, and going fully digital with all of our broadcasts. We introduced News 5 @Noon for busy viewers, launched the first-ever national Spanish-language TV newscast with Noticiero 5 Semanal, and even added a morning fitness programme, Morning Boost, to get your day started right.

So why the name change now? Because we’ve grown into more than just a television station. Today, we’re a full-fledged media company, creating content for TV, social media, the web, and beyond. And “Greater Belize Media” captures that expansion, our renewed commitment, and our shared future with you. Whether you’re watching on TV, scrolling through your feed, or streaming on the go, we’re here, delivering the content you care about most.

This transformation is about growing together, together with Belize, together with technology, and together with you, our loyal community.

CEO Marleni Cuellar said, “This rebrand is really just the next step in an evolution that was already ongoing here. We have been working over the past three years, diversifying internally, strengthening internally and creating our own shift into our digital realm.”

News Director Isani Cayetano said this evolution means “being able to provide more to our viewers, being able to give them exactly what they are asking us to deliver, which means timely information and accurate and actionable information.”

Digital Editor Hipolito Novelo said that Greater Belize Media means “simply being the best, being at the frontlines, being the voice for the voiceless and giving people what matters the most.”

Long-time videographer George Tillett has been with the company for thirty-two years, and he recounted when he filmed former US President Barack Obama. He said, “My trip to Trinidad in 2009, when there was the Caribbean Summit, I cannot forget when Obama stepped out of that car, and I was just behind my camera, capturing the moment when he turned around and waved and entered the summit meeting.”

Rick Romero, Production Director, said, “We are expanding our output in terms of what We are no longer just television. We are internet. We are social media. That has made a big difference in how we disseminate information. It’s all about expanding.”

Greater Belize Media: Growing Together.